Why do companies build websites:
First, the Internet can develop your business for you: As an enterprise, the Internet should be a tool for you to expand your business, not just a media for advertising. A website can be regarded as a tireless business representative of your company, it can answer every "business call" for you anytime, anywhere, and never ask for leave. A website is also a 24-hour store, so that your customers can buy things at any time, so your customers will appreciate your convenience.
Second, to win new customers: First, think about your industry. Then ask yourself: One out of 100 million people needs to find the service you can provide, but how likely is he that he can find your company? If you don't have your own website, this chance may be close to zero.
3. Serving Existing Customers: A website can actually improve your efficiency in customer service. It can answer the questions most customers often ask you, you can let your customers go to your website to understand their concerns, so you can free up time to do things that require you more, such as business management.
Fourth, increase profits An online store will naturally bring you profits, and your cost-to-sales ratio will be greatly reduced. That is, a reduction in cost of sales. Reducing expenses and costs naturally increases profits. Even if you are not a production and sales company, you can increase your profits by bringing you business through online advertising effects.
Fifth, reduce costs Using websites to reduce costs is an effective means of competition. It is estimated that it costs 10,000 yuan to advertise on a single page per month, and to make a half-page newspaper advertisement once a month, which costs about 15,000 yuan, so the monthly advertising expenditure will be 25,000 yuan. With your own website, you can reduce the layout of single-page flyers and newspaper ads, and make more people see your business's ads. At the same time, you can accurately understand the feedback situation and make the fastest response. In this way, costs are reduced and new business opportunities in the future increase.
6. Extending Business Hours If someone helps you extend your business hours by 66%, you will naturally think that your business will increase, but you will also need to pay the corresponding utilities and staff costs. However, with your own website, your business will be open 24 hours without any additional cost. You can serve hundreds or thousands of customers at the same time without adding shop assistants.
Develop international business Your corporate image and business will be seen by everyone in the world who has a computer and is interested in your business. Even small companies can easily compete with large companies, and everyone is equal on the Internet.
8.Explore the local market. You can find more new customers in the future through web search engines, send them emails, and send introductory information. A new customer can also find you by searching for related categories, product names, features, and even phone numbers .
Nine, test new products If you have a new product or new idea, why should you spend a lot of money to develop it first, and the market information obtained is not ideal. The most economical way is to test your ideas and positioning online, get the correct and ideal feedback, and then spend money to realize it.
Ten, enhance marketing promotion Think about adding your website address to your TV commercial or newspaper ad, which will give your customers another new way to understand your business. Someone sees your ad on TV at night, when your company or store is closed, but he can also contact you online because you are open 24 hours online. Here is a good example: a company added the company website address to a newspaper advertisement, and the next day they found that 800 people visited the company website because they saw the newspaper. Just think about if it is in the advertisement What would they lose without adding that line? About 100 million people go online every day, which is why many effective companies are anxious to have a place on the Internet, because 100 million possibilities customers will be too big The number should not be ignored by any enterprise.
The customer's ideas are important. High-quality and demanding customers continue to push us to a high level of service.
Four advantages of the website
1. Full-Website promotion has "three full". The first is all-round, the second is all-weather, and the third is the whole world. Omnidirectional means that you can promote all aspects of your business without having to worry about time constraints and layout restrictions. 24/7 means your website is open 24 hours a day, any time, anyone can visit. The website is facing the whole world. No matter it is Chinese or foreign, you can see your website. Your website is a TV station, publishing house, and broadcasting station of your company facing the world.
2. Special-After setting up a website, you will soon discover its unique advantages. You can post surveys on the website to get the latest information from consumers. You can also create message boards, listen to consumers ’voices, and you can Establish a BBS, and ask consumers to contribute ideas for corporate development. You can also register your website with a famous search engine in the world, so that anyone who needs your product can quickly retrieve your product and come to your website.
3． Name-Establishing a website is good for establishing a corporate image. Your company will appear to the world in a vibrant, dynamic, fast-accepting new, leading-edge, and evolving image. This is not something you can buy.
4． Easy-It's very easy to set up a website. You don't need special equipment, professional staff, or approval from the publishing department or advertising department. You just need to make sure to set up the website.