Traditional companies are constantly seeking transformation, and the transformation policy is the Internet, which is also an e-commerce website. As a result of the transformation, most companies are looking for a company to build a website for the company, and the function of the website is very simple, generally only used for the company's brand display and publicity, the purpose of the website was not considered at the beginning . For a traditional company, such a website requires a promotion website to build a website. Only a good promotion website needs to be created in order to get orders online. It is true that it can be implemented across the entire network, selling products and possibly selling more products, and selling more.
What is a promotional website? What is the definition of a promotion website? These questions are addressed by the creators of promotional websites.
The definition of a promotional website is not messy. First, the company's implementation of the policy-oriented website creation plan plan must have excellent program functions and transaction systems, excellent search engine performance, excellent user perception, a comprehensive effect evaluation system, and can use a variety of methods to organically Visitors are converted to websites that serve the company's policies.
In general, a promotion website must have excellent user understanding, allowing users to enter the website and quickly discover the products that may be of interest or effectiveness. The user's understanding is a very quantifiable policy, and more time is the feeling of different audiences. We generally conclude a promotion website with excellent customer understanding from these aspects: it can be used for ease of use (the basic standards of the website: speed, security, compatibility and navigation, etc.), the communication of the website (about the special user collective Customization, the interaction and communication functions that the company website should have, the credibility of the website (together with traditional information and the information on the site, brand communication, user trust, etc.), easy to communicate (shared value is the value of network implementation) One of the highest conversion rates).
Mingyige Networks believes that it is based on the customer, and every detail of it needs to be elaborated and meticulously refined, so that it can really advance the customer conversion rate. The entire process of implementation website creation should pay attention to details, so in implementation website creation is to grasp every detail. For example, when Deep Web performs website operations for customers, it will process the following details:
All html static pages are generated in the front desk, the DIV + CSS structure plan is selected for the entire station, the site map in xml format is automatically generated in the background, the primary drawings and tags of the entire station are optimized, the structured website structure and code structure, and the systematic keyword distribution , Clear navigation, reasonable content arrangements, etc. Every detail here must be taken into account. Although a local is not enough to show great results, but all is done, you can see excellent effect.
Promotional websites must have a complete effect evaluation system. Including traffic accounting, website analysis, advertising analysis, etc. The evaluation system can help companies understand the policies and development trends of the website operation process in a timely manner, and understand the advertising investment and reward status at that time. The effect evaluation system has very important effects on the company's adjustment of network implementation strategy and accurate evaluation of the input-output ratio of network implementation. Only by constantly analyzing various data on the website can talents understand users' search behaviors in depth, and useful optimizations on such behaviors will bring the website's implementation effect to a higher level.
From the planning of all websites to the planning to online operations, bringing policy customers on the Internet into the website will eventually turn into transaction customers. Mingyige's One-Stop Network Implementation Effectiveness For small and medium-sized companies, it saves the company's investment in network implementation, and has achieved the company's network implementation conversion rate. This is a real peace of mind for the company. And centering.