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Seo tag settings that cannot be omitted in web page production

Date: 2017-4-22 9:01:58 Popularity: label:
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Today Mingge mainly introduces some labels that must exist in the website design.

1.Title tags


The role of the Title tag: The Title tag can tell users and search engine web pages what the main idea is, the main idea is the focus of the search engine. For SEO optimization, the Title tag is extremely important because it is an important factor in the ranking of marketing pages.

Notes on the Title tag:

(1) There should not be too many words in the Title tag. It is best to keep 3 to 6 words.

(2) Title tags must contain keywords, but not all keywords, to avoid keyword stuffing;

(3) Title label words should be concise and descriptive;

(4) The words of the Title tag must be relevant to the content of the web page, and each different page must contain different Title tags.

2.Meta Description tags


The Meta Description tag is also very important for SEO optimization. Simply put, the Meta Description tag can be regarded as a further explanation of the Title tag, which can be a sentence or a phrase of a dozen words. Since each page must have a different Title tag, each page should also have its own Meta Description tag, and the Meta Description tag also needs to contain some information related to the content of the website but not mentioned in the Title tag.

Now many websites have the same problem, that is, the meta description tags of all pages are the same. The meta description tags are exactly the same whether it is a home page or a subpage, which is very disadvantageous for search engines and cannot be accurate Reflect the theme of the page.

3.Heading tags

Heading tags include H1, H2, H3, etc., and are important tags for search engines to identify page information. Reasonable use of H1, H2, H3 and other tags at different levels can make the page structure more clear, which is conducive to crawling by search engines.

H1, H2, H3 and other tags are ranked according to the degree of importance. Generally, a page is appropriately added with H tags according to the degree of demand. Starting from H1, it is added down in order, but not too many H tags, otherwise it will be counterproductive.

The H1 tag of a webpage can only appear once, because if all are focused, there is no focus, and search engines cannot capture the focus, which is extremely unfavorable for website optimization . On the homepage, try to include the target keywords that need to be optimized in H1.

4.Strong and B tags

What do these two labels mean? In fact, it can be understood literally, it means bold. So what's the difference between these two tags? The B tag is simply a bold text reduction, while the Strong tag can not only bold the text, but also tell the search engine that the bold part is more important content. So for SEO optimization, the two are very different.

In fact, the Heading tag also has a bold effect, so how should these three tags be used?

Heading tags are generally used for article headlines and subheadings of each paragraph;

Strong tags are generally used for important words in paragraphs of articles;

B tags generally only emphasize a visual effect.

5.ALT tags


The ALT tag is a picture tag, which can display the information of the picture in the form of text. There are no excessive requirements for the use of the ALT tag, as long as the attribute is added to the part where the picture appears on the web page.

But ALT tags need to pay attention to the following points:

(1) The content of the ALT tag should be relevant to the content of the corresponding page;

(2) The length of the ALT tag cannot be too long, generally 1 ~ 5 words can be used;

Here are a few tags to pay attention to in web design. These tags are very important for website SEO optimization and cannot be underestimated. Now many web designers do not understand SEO optimization very well, they just pay attention to aesthetics in web design. They do not consider it from the perspective of SEO optimization, which brings a lot of difficulties for later optimization. This is one of the reasons why SEO optimization is difficult to optimize. .
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